Barbizon: A Woman’s Partner in Style
Barbizon: A Woman's Partner in Style
3rd Feb 2014Posted in: Products Comments Off
Named after a charming town south of Paris, Barbizon started 40 years ago as a brand of pantyhose. Before long, Barbizon grew into a full line of ladies inner wear catering to the Filipina of the late 1970’s;  relaxed, demure, and most likely looking at becoming a wife and mother after completing her education. Being home-based, her requirements were  basic and simple. Comfort was the utmost priority. Barbizon understood and successfully delivered.
Over the years, the modern Filipina has emerged. She began to spend more time outside the home and started to occupy key positions in the workforce, veering away from the relaxed lifestyle. She sought more than just function and comfort, she needed flair and sophistication.

Barbizon recognized this and evolved along with the market, producing designs with fashion trends in mind — low-waist boyleg bottoms to go with low-rise jeans, double purpose bras that can serve as a strapless bra under a tube or spaghetti-strap dress or worn as a regular bra when its straps are attached, racer back bras ideal for running singlets, and a cleavage-enhancing style for a sexier fit with a V-neck shirt.

Barbizon pulls out all the stops to give the market a stylish edge, from the fabrics used, the cut of the cup, and the hardware that allows a bra to convert for different purposes.

The brand may have been around for quite a while but it keeps up with the times, with continuous innovations.
“We always keep in mind classic yet stylish women when  creating designs,” states Barbizon in-house designer Marivic Teodorico, “I research on color and fabric trends as well as fashion forecasts.  I always think of how the product will make a woman feel,” she continues.
Barbizon intimate apparel is available in all major department stores nationwide such as Robinsons Department Stores, The Landmark Makati & Trinoma, select SM Hypermarket branches, Metro Market! Market! and Sta. Lucia East Department store.
Office Address:
New Barbizon Fashion, Inc.
2 Armela Compound Road Marcelo Green Parañaque 1700,
Metro Manila, Philippines

Tel: +63 2 877 83 52 I Fax: +63 2 877 85 93